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Breaking from the Median


... We're heading towards an age where anyone who can write an idea down can take it straight to reality. Your mum's created a real photo of you and the dog on the moon. Your barber's got an original theme song that he uses across social media. A chippy advertises with posters of some the best looking food you've ever seen, and the boss just shat out an incredibly good looking website during his tea break.

If you asked them directly they'd tell you just how easy it was to create. The product appears to be absolutely perfect. Your barbers music spreads like fire across your town, so has the chippy's popularity and the company website. But eventually, something happens. growth stops.

What's wrong with it? Absolutely nothing. And that's become the problem. Now, there's dozens of things with the exact same vibe being produced across every independent product. It's hard to describe, but people repeatedly feel this across everything and now they're completely unbothered. If this is professionalism, then it's just become the median, and the median does not speak to anybody anymore.


Welcome to my website

This is Khaan, AKA misterk7_- @ misterk.in!

Welcome to the place where I will share all my online projects, interests and productions. I've been creating on various digital platforms for over ten years, but building a website feels like the first place where I get to present my content in the way I've always wanted to. As someone who grew up conformed around social platforms of the 2010s, this is an exciting opportunity for me to just build a unique portfolio, learn a core skill, and engage with communities through the open web.

Why now?

Following the transformation of major centralised social media platforms I think it's become more important than ever to break out of their moulds. They've become politically divided, fragmented, engagement-driven and competitive which ultimately puts the security of your content under scrutiny of the platform itself. You just can't migrate without leaving everything behind and deleting all your hard work, including your followers and community, which makes it harder to produce tangible content.

The internet is famously a wasteland of broken links. Being able to point to your own domain and direct people directly to your stuff is a major benefit. If the last 30 years of the world wide web is anything to go by, doing this should secure your operations for as long as you're alive.

New social network opportunities

If there has been one major movement to address the impermanence of platforms, it's called decentralisation. If you want digital independence then you should host your own site and content. Historically this means putting yourself back into the stone ages with self-hosting, slow as hell discovery and a divorce from social media as platforms demote all sorts of external links.

Today however, decentralisation comes in many different forms. We've gone through the era of Web 2.0 where platforms emerged to allow us to read and write to their sites. Web3, not to be confused with Web 3.0 (stupid naming) is meant to allow us to read, write and share information all together.

This is where Bluesky and the AT Protocol comes in. Whilst not strictly advertised or associated with Web3 as much, probably due to its prior close association with blockchain technologies and NFTs, its definition and ethos aligns closely. It's all about having others share parts of information make up a platform through distributed networks instead of centralised ones. The AT Protocol defines a stack of interconnected servers and services designed to collectively host, aggregate and push users information. It's designed to hand control back to the users. Ultimately, they own it.

I won't go too deep into how it works, but this post by Paul Frazee does a good job at explaining it. It's not entirely perfect for some people. But the important part is that there's a popular social media platform using a decentralised distribution network that's user-friendly and rapidly growing, so why not join in on the fun? Even dedicated blogging platforms have been built on the same protocol such as leaflet and pckt. In the end, I'm able to stay digitally independent and discoverable in a progressive way.

Methodology towards building my site

I technically launched this site 2 years ago now in December 2024, just as a barebones destination to hold my domain.

Nearly a year later on September 2025, I decided the direction that I wanted to take it. Retro inspired. Simple to understand but distinctly eye catching. Indie and quirky, but also snappy.

In April of 2026 I attended Revision, the biggest Demoscene demoparty going in Germany. Unfortunately, I didn't come with a demo prepared for the event so I focused on restructuring and refining my website instead to reflect what I was also doing there which was recording and documenting the event as a newcomer. There I met new friends, partied a bit, and developed the bulk of my new branding as part of misterk.in.

Why did I go through all this trouble? I want this site to be truly personalised. It's shaped by my real experiences and interests, and I'm building it at my own pace at times I find opportune.

Second I fear that we're about to get an abundance of websites that look the same, feel the same and do the same. I've joined the world wide web way too late. I feel there's an impending normalisation or mediation of the platform coming thanks to artificial intelligence. The less control humans have over the design process the more I think this convergence is likely. It's going to be important to stand out in an landscape like that if trends don't change.


... That photo of you and your mum the moon is framed on the wall now, much to the amusement of your family. But it's when you look at it, and it stares back... you think, what is staring back? That's not us. It's a fabrication of us... like us, but who are they? Not a soul, not a moment in time, just bodies. Mirrored eyes of nothing.


I'll leave you with an episode of Homestar Runner. Thank you for reading :).

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